Amazon To Subsidize 350 Apprenticeships And Traineeships Across Television, Film And Books

  • 01-July-2023

New information shows that Amazon is one of the main givers across the expansiveness of the UK imaginative businesses. According to a new report from the independent macroeconomic consulting firm Capital Economics, Amazon's investments in the creative industries will support more than 16,000 jobs in 2022. These jobs will range from directly employed in-house designers to indirectly employed external producers. Additionally, since 2010, Amazon has invested more than £4.2 billion in Kindle Direct Publishing, Amazon Publishing, Prime Video, Audible, Amazon Fashion, Amazon Music, and Amazon Games, among other ventures.

According to the most recent data, Amazon's investments have increased the UK economy by £4.8 billion in gross value (GVA) since 2010. Amazon has multiplied its interests in the imaginative areas across the UK over the most recent five years, mirroring the help for more UK-based creatives, a record number of Amazon Firsts shot in the UK, and cutting edge studios and offices for Amazon Music, Perceptible and Prime Video, including the new creation offices to open at Shepperton Studios.

According to an analysis conducted by Capital Economics, Amazon provides support to creators in every region of the UK, with fifty percent of the direct and indirect jobs located outside of London and the South East. The South West has 1,400 jobs, followed by The North West (840), the East of England (930), Yorkshire (660), and Scotland.

"The UK has for some time been an imaginative force to be reckoned with, overflowing with a portion of the world's most skilled creators, performers, entertainers, originators, experts and that's only the tip of the iceberg," said John Boumphrey, VP and UK country supervisor at Amazon. " New data indicates that our investments in these industries have contributed more than £4.8 billion to the UK economy since 2010. Amazon is unique in that we support a wide range of creative industries, including fashion, publishing, music, and television. We have more than doubled our investments in UK-based productions, skills programs, and production facilities to support the UK's creative sector today and in the future. We are committed to supporting this vital sector.

Amazon is announcing support for more than 100 new apprenticeships in organizations across the creative industries, doubling its funding for the creative industries apprenticeship levy to £2 million, in order to continue developing the creative talent of the future.

The second phase of Prime Video Pathway, an initiative designed to make it easier to get jobs in television and film, was also announced today. This phase will help 250 more trainees over the next few years. Prime Video Pathway will provide opportunities for 25 additional craft trainees, expanding its reach outside of London by providing 50% of placements throughout Scotland and Wales for the first time. It was developed in collaboration with the leading TV and film institutions in the UK, including the National Film & Television School (NFTS).

Prime Video is additionally being invited into the BFI (English Film Organization) Public Chronicle. The BFI National Archive will digitally store well-known British films and series that tell stories, like Good Omens and Clarkson's Farm, for future generations.

Ben Roberts, Chief Executive of the BFI, stated, "Since the 1950s, one of our Royal Charter objectives has been to preserve television alongside film." It's truly vital that the country's film, TV and the moving picture legacy is completely illustrative of the work being made today, so we can recount the tale of our screen culture to crowds from now on. We are overjoyed to welcome Prime Video to the BFI National Archive and acknowledge their significant economic and cultural impact, given their ongoing investment in UK film and television storytelling.

Lucy Frazer, Secretary of State for Culture, Media, and Sport, stated: Amazon has taken advantage of the UK's vast creative and technical resources. Its proceeded with venture is demonstration of what we offer in film, music, style, tech and distributing. We are going to build on Britain's status as a world-class creative nation and maximize their potential to unleash economic growth and create jobs, and many of its ambitions align closely with our plans for the creative sectors."

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