HBO offers 50% discount to subscribers after Amazon Prime exit

WarnerMedia-owned HBO will offer a sizable rebate to current and previous subscribers following the cable network’s exit from Amazon Prime Video's Channels platform, the organization said Friday. HBO lost an expected 5,000,000 subscribers who joined through Amazon after an arrangement between the two corporate monsters terminated on Wednesday. The markdown offer is a work to hold clients who had their memberships stopped. Clients can buy in to HBO Max, the organization's streaming platform, at a half rebate through Sept. 26. The membership will cost $7.49 each month for the initial a half year, down from its ordinary expense of $14.99 each month. HBO said the rebate is accessible to all clients who got to the organization through Prime Video, just as new and returning HBO Max subscribers. Clients can pursue the arrangement at HBOMax.com or through Apple, Google, LG, Microsoft, Sony, Roku and Vizio platforms. WarnerMedia and Amazon agreed to drop HBO from Prime Video in 2020. HBO leaders say the choice was made to set up an immediate association with paid subscribers, instead of depend on an outsider. HBO Max had about 68 million worldwide paid supporters as of July. WarnerMedia projects that HBO and HBO Max will have 70 million to 73 million worldwide subscribers before the year's over.